What Is the New Normal for Your Business?

What Is the New Normal for Your Business?

The hot topic here in the U.S. this spring of 2021 is getting back to “normal.” But in my view, the more relevant topic is finding a new normal. All across the country, I’m hearing of people whose post-pandemic life includes moving to a new city, changing jobs or careers, retiring, or making remote work a permanent choice.

Video: From Surviving to Thriving in Your Business

Video: From Surviving to Thriving in Your Business

If you’re like many of the self-employed people I’ve talked with over the past year, 2020 came with plenty of challenges that sent you scrambling and doing your best to hang on. Survival became the order of the day, and making it through another day, week, or month felt like a victory (and rightfully so).

How to Run a Business in Uncertain Times

How to Run a Business in Uncertain Times

As anyone who has read my book Get Clients Now! might guess, I love to make plans. I recommend planning as a tool in almost every situation. You have a new business? You need a plan. We’re taking a trip to Italy? We must have a plan. You’d like to meet me for dinner while you’re in town? Let’s make a plan.

So, it’s not surprising that I’ve been feeling frustrated lately. Due to the worldwide impact of the COVID-19 pandemic, nothing I had planned for this year is coming to pass.

How to Be Successful in Business if You’re Not a Nuts & Bolts Person

How to Be Successful in Business if You’re Not a Nuts & Bolts Person

Congratulations, you’re a business owner! You know your craft and are filling your days doing what you love, giving value to your customers, and putting well-earned cash in the bank as a result. Everything is as it should be.

Except.

There’s a voice you keep hearing that says something like:
You aren’t nuts & boltsy enough, how can you be successful in business? You can’t even understand a profit and loss statement – how do you expect to make it?

*sigh*

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