The One Thing That Could Transform Your Business

The One Thing That Could Transform Your Business

Every self-employed professional has unique circumstances. The solution that will help one person acquire more clients and earn a better living is not the same as the answer that will solve similar issues for another. Finding the best approach to make your business take off is rarely so simple as copying what another person does. It may take a bit of detective work.

read more
How to Run a Business in Uncertain Times

How to Run a Business in Uncertain Times

As anyone who has read my book Get Clients Now! might guess, I love to make plans. I recommend planning as a tool in almost every situation. You have a new business? You need a plan. We’re taking a trip to Italy? We must have a plan. You’d like to meet me for dinner while you’re in town? Let’s make a plan.

So, it’s not surprising that I’ve been feeling frustrated lately. Due to the worldwide impact of the COVID-19 pandemic, nothing I had planned for this year is coming to pass.

read more
How to Stay Focused on Your Business When So Much Else Calls Your Attention

How to Stay Focused on Your Business When So Much Else Calls Your Attention

Feeling overwhelmed lately? Yeah, me too. A few days ago, a tweet jumped off the screen at me: “Right now we basically feel a constant mental DDoS attack.” Exactly.

In his OneZero post linked to that tweet, Eric Ravenscraft explained: “Some of the biggest events in 2020 have demanded more of our time, more direct action, and have been more emotionally taxing than we’re used to.” For sure.

read more
Reinventing Your Business to Survive a Pandemic

Reinventing Your Business to Survive a Pandemic

Since the beginning of the COVID-19 pandemic, I’ve heard from countless self-employed professionals who have suddenly found themselves either unemployed or underemployed. Professionals who typically work with clients in person have been stymied by stay-at-home directives or the understandable concerns clients have about exposing themselves to contagion. Other professionals have been blindsided when the industry they serve has disappeared overnight, due to shutdowns and cutbacks.

read more
Video: Why Would You Want to Reinvent Yourself?

Video: Why Would You Want to Reinvent Yourself?

When people talk about reinvention, it brings up the question of why you’d want to reinvent yourself to begin with. I’ve got a few reasons you may want to consider, which are captured in this video…

Open up to where you’re truly at, work-wise, and consider that a reinvention might be just the right thing, for the very uncomplicated reason that you’ve said it is. In this time of COVID-19, and a general feeling of uncertainty, a reinvention may be more certain than you realize.

read more
How Self-Employed Professionals Can – and Should – Market During the COVID-19 Crisis: Part 3

How Self-Employed Professionals Can – and Should – Market During the COVID-19 Crisis: Part 3

What Can You Do if You Need Clients Yesterday?
In Parts 1 and 2 of this series, I shared my thoughts on Appropriate Marketing in a Time of Crisis and What Kind of Marketing is Possible Right Now? The impact of the COVID-19 pandemic on many self-employed professionals has been substantial. Even if you are able to perform your usual work under safer-at-home rules, your regular clients may not need your services right now. Or, they may simply be unable to pay you.

read more
How Self-Employed Professionals Can – and Should – Market During the COVID-19 Crisis: Part 2

How Self-Employed Professionals Can – and Should – Market During the COVID-19 Crisis: Part 2

What Kind of Marketing is Possible Right Now?
In Part 1 of this series, I shared my thoughts on Appropriate Marketing in a Time of Crisis, like the crisis we are all experiencing during the COVID-19 pandemic. If you’ve determined that it does make sense for you to be marketing yourself as a self-employed professional at this time, how can you go about it?

read more
Follow Get C.J. Hayden on Facebook Follow C.J. Hayden on Twitter

Subscribe to the free GET CLIENTS NOW! E-Letter and get your copy of Five Secrets to Finding all the Clients You'll Ever Need.

 

See older posts

 

 

Join Us Each Month for Get It Written Day

Get It Written DayYou’ve got important stuff to write. Let C.J. Hayden or Marena Drlik help you get it done at Get It Written Day! Join us for this one-day virtual writing retreat for business owners. Work on your blog posts, articles, or book with coaching and peer support.

Find out more

 

Pin It on Pinterest