Reinventing Success

Reinventing Success

How successful do you feel in your business?

Success has a certain vibe about it, one you can recognize and feel in your bones. And yet, it’s easy to live out of an outdated definition without realizing you’re doing it, making you feel unsuccessful. Have you looked at how you’re defining success recently? You might be ready to reinvent what success looks and feels like; updating your definition will do wonders for both your business and your psyche.

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How Do You Get Things Done?

How Do You Get Things Done?

What’s your way to get things done? Do you feel you’re an achiever who enjoys checking off boxes? Or do you see yourself as more laid back, getting to things whenever you can? Whatever your style, the truth is, if you’re in business for yourself, you need to get things done, and chances are, no one else will jump in to save the day. Which begs the question: how do you do things most easily and in a way best suited to you?

What’s your style?
In working with clients, I see two typical categories of doers: 1) those who love making a list and working through it, some going so far as to draw their own little check boxes next to each to-do item in a notebook, or 2) those who take a looser approach, writing items on the backs of envelopes, on their hand, or random sticky notes. Both approaches have their merits.

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How to Tell a Client Success Story

How to Tell a Client Success Story

When interacting with potential clients and referral sources, a helpful self-promotion tool is a collection of client success stories. Everyone loves to hear stories — we find them entertaining, educational, or evocative of deeper emotions. We identify with people through the stories they tell.

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You, You Can Stay

You, You Can Stay

I heard a story on the This American Life podcast about a man waiting on a subway platform, and in the crowd was another man walking up to people, saying, “You’re In. You’re Out. You, you can stay. You — gotta go.” The story teller found himself secretly wanting to be picked to stay, which was odd since what the man was doing was completely arbitrary.

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Video: Why Is Marketing Your Business So Hard

Video: Why Is Marketing Your Business So Hard

Why is marketing your business so hard right now? Chances are over this past year (if you’re like me and the clients and colleagues I speak with), you’ve felt shy, hesitant, and vulnerable in ways you ordinarily don’t when it comes to marketing your business. Given the pandemic, and the uncertainty it’s created, this makes complete sense.

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